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Bookmyshow’s bet on concerts, Vi’s sales force gets its mojo back, Ola Electric’s credibility problem, and more
1+ day, 17+ hour ago (726+ words) Sun, 13 Sep 2026 Your special 30-day trial Today's unlocked story is Protein water, protein roti, protein kulfi: inside India’s $1.5 billion food fetish: Grand claims and the pitfalls of excess plague protein products in a country that can’t get enough of such…...
The best decade of our lives
1+ day, 12+ hour ago (459+ words) The U-shaped curve of happiness may be the answer to it Dear reader, namaskaara! I’m doing another refresh of my Kannada, and this time I’m trying my darnedest to use it in speech as much as possible. We adopted Gabru,…...
Inside Pratilipi’s plan to power the supply-chain of Tiktok, Jiohotstar’s microdramas
6+ day, 14+ hour ago (539+ words) The Indian self-publishing platform is becoming a licensing hub for microdrama IPs, backed by millions of user-generated stories A weekly newsletter about the biggest changes in commerce—focusing on shifts that matter to you Subscribe here How many times can…...
This is the end
4+ week, 2+ day ago (981+ words) Rohin is Co-founder and CEO at The Ken. He hosts The Ken's leadership podcast, First Principles, and is the lead writer of the Sunday newsletter on mental models, careers and personal growth, also called First Principles. We’re shutting down Zero…...